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YouTube has unveiled additional tools for Shorts, aimed at enhancing accessibility in content creation.
This announcement was made during the latest “Release Notes,” where YouTube’s Chief Product Officer Johanna Voolich and Creator Liaison Rene Ritchie provided insights.
YouTube Shorts, with a staggering 70 billion daily views, is streamlining the creation process.
“We aim to foster creativity and introduce user-friendly tools for Shorts,” Voolich emphasized during the announcement.
During the announcement, Voolich fielded questions from accomplished Shorts creators.
Building an Audience with Shorts
Jenny Hoyos, who has garnered over one billion views on the platform, inquired about tools to foster community growth.
Voolich recommended leveraging the reply feature and going live as effective ways to connect more deeply with viewers.
Extended Length for Shorts?
Another creator posed the question of potentially extending Shorts beyond the current 60-second limit.
While no immediate changes were announced, Voolich expressed interest in gathering creator feedback regarding optimal video lengths.
Expanding Earnings for Creators
YouTube marks the first anniversary of its Partner Program for Shorts, with Voolich highlighting that 25% of YPP creators are now earning money through this format.
YouTube’s latest Shorts features are significant because:
These updates underscore YouTube’s responsiveness to user preferences in short-form video content.
Original news from SearchEngineJournal