Hassey Realty Brand Identity and Website Design

Background: Hassey Realty Corp. has established itself as a prominent figure in the property management and real estate sectors. With a legacy built on a solid foundation of trust and expertise, Hassey Realty has been serving its community by offering comprehensive services in commercial and residential real estate, including sales, leasing, and property management. Their mission is to provide exceptional real estate experiences to their clients through unparalleled service and market acumen.

Objective: To revitalize Hassey Realty’s brand identity with an innovative logo and color scheme, and to enhance their digital footprint with a state-of-the-art website that accurately represents their market savvy and commitment to clients.

Process:

• Logo Design: Crafted a logo that is a visual metaphor for an open door, encapsulated within an ‘H’, symbolizing Hassey Realty’s welcoming approach and the opportunities they provide in the real estate market.
• Color Scheme: Selected an energizing lime green to signify growth and prosperity, which is balanced with black to convey professionalism and reliability.
• Website Development: Developed an intuitive, informative website that aligns with Hassey Realty’s redefined brand identity, focusing on user experience to showcase their real estate services.
• Branding Materials: Created a cohesive set of stationery, presentation folders, and signage to ensure a consistent brand experience.

Outcome: The rebranding solidified Hassey Realty’s reputation as an industry leader, enhanced their visibility, and contributed to a stronger market presence.

Conclusion: Hassey Realty’s comprehensive rebranding initiative underscores the critical role of strategic design in business growth and client engagement, affirming the company’s dedication to excellence in the real estate domain.